Sometimes great design is about being different. Being different is a bonus, it allows you to stand out from the crowd and can help you be seen, and the same is true of packaging.
Product packaging designs often follow typical conventions so that they don’t seem out of place – whether it’s bread, wine or new trainers, we can typically guess what the packaging for each product will look like. But that’s where being different can work to your advantage. Products that have intriguing, unusual or creative packaging stand out on the shelves, which increases the likelihood that they’ll be bought as well as other bonuses, like being an interesting talking point.
Beautiful, Inspired Product Packaging
We’ve brought together some examples of creative, beautifully designed and attention grabbing product packaging designs – all of which have been created by incredibly talented artists. Some are conceptual designs whereas others are actually in production, but each one would stand out from typical packaging designs on the shelves.
1000 Acres Vodka
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Restored Purified Water
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Absolut Flavour of the Tropics
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Ajoto Pen
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Brindle Dog Orange Grove Ale
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Leis Wooden Kitchen Utensils
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Nude Skincare
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Bzzz Honey
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Konverse
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Nusa Winter Soups
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Pocono Modern Matches
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Blossa Glogg
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Choco Tube Concept
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Modern Times Beer
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100% Chocolate Café
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Roots
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Origami Beer Label
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No Frizz
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One Percent
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Popfish
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Are there any examples of beautiful inspired product packaging designs that you think should be included? Let us know in the comments.
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