There are a nearly endless number of design decisions that you must make when creating a logo. For a piece of art that has such a small canvas size, every decision you make is magnified. If you opt for a modern, flat design style, that informs the personality, tone and visual appearance much more than you might at first think. Similarly, if you choose the other end of the spectrum and go for a vintage, retro-style affair, it can have a huge impact on how the logo design is perceived. Typically, vintage style logos add a splash of personality to a design, and because it’s relatively unexpected to see such a nostalgic design on a modern medium like the screen, it can also add a level of quirkiness and interest.

Personally, I’m a huge fan of logos that use a vintage effect – whether that’s in the form of muted colours, badge shapes, ribbons and grungy textures. They’re very difficult to get right – like most logo designs – but when they’ve been carefully crafted and agonised over, you can tell.

I’ve collected some of my favourite examples – some are brand new, while others have been around for a while – but each of these designs is a great example of what you can achieve if you put a lot of thought, care and effort into a design style.

Barrel Roll Creative Logo

Barrel Roll Creative Logo

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The Finest Quality In The Uk

The Finest Quality In The Uk

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Kingsway

Kingsway

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Foster Willis Magicians Fantasy Vintage Logo

Foster Willis Magicians Fantasy Vintage Logo

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Thunder Mountain Coffee

Thunder Mountain Coffee

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Music Store Live Logo

Music Store Live Logo

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Vintage Badge Design

Vintage Badge Design

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EKU Art Design Dept

EKU Art Design Dept

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Vintage Records

Vintage Records

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Kanue Foster

Kanue Foster

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Rorc Logo Options

Rorc Logo Options

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Alvin’s Seafood Palace Vintage Fantasy

Alvin's Seafood Palace Vintage Fantasy

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Seaharvest

Seaharvest

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One On One Flavours

One On One Flavours

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Seward Adventure Company

Seward Adventure Company

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T-Shirt Concept

T-Shirt-Concept

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Vintage Salsa Logo

Vintage Salsa Logo

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The Lumberjack

The Lumberjack

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Slagteriet 2 WIP

Slagteriet 2 WIP

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Huntington

Huntington

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Have you come across any beautiful, creative and imaginative logo designs that use a vintage style? We’d love to hear what you’ve found in the comments!

Dan Robinson

Dan works for The Handpicked Collection and The Handpicked Foodstore. He studies graphic and web design and is learning to code.

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